Marketing

VinylTech

GOALS

  • Boost brand awareness in a competitive market
  • Increase leads, sales and conversion rates
  • Drive more visits to the website

APPROACH

  • Launched Display and Search Ads
  • Created time sensitive and contextual ad creatives
  • Pivoted website content to showcase quality and service as a differentiating factor

RESULTS

  • Monthly leads increased 10x with a 50% closing rate showcasing the relevance of incoming leads
  • ROI from ad spend surged 100x year on year

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