Only Fans

Challenge

Only Fans was launching a secondary platform that was free and geared towards content that would be branded as "safe for work". This platform needed to follow the brand guidelines of the primary platform but was an entirely new platform to be built, marketed and launched on the web, iOS, Android and all major TV Apps.

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With the platform being video heavy, it was vital that the solution was fast on all platforms and followed the brand guidelines of the company so there was congruence and brand consistency between all their products.

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Our Approach

Our team performed a deep dive into platform options for building the platforms from scratch, using and integrating with existing platforms and comparing performance, costs and timeline.

1. Strategy

2. Website Design

3. Development and Testing

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Results

Assisted in the design, development and launch of the brand’s merchandise store that generates over 7 figures annually.

- Increased speed on the website for a better user experience by over 20%

- Increased performance of the website when under stress of experiencing a heavy load of user traffic.

- Implementing best practices and processes for the software development team.